Porsche believes that effective communication with customers is crucial for improving their experience. To achieve this goal, Porsche has developed a groundbreaking Porsche Customer Relationship Management system. This platform serves as a centralized location for customer information, and utilizes insights gained from over 15,000 customer surveys conducted worldwide to foster meaningful dialogue and strengthen customer relationships. By leveraging this system, Porsche gains a deeper understanding of not only what customers need, but also what they expect from the brand in order to create an exceptional customer experience. At Porsche Columbus, delivering personalized and individualized service is a top priority, and we strive to make every customer feel like part of our family from the moment they enter our doors.
Porsche has a long-standing commitment to sustainable performance and is proud to be a pioneer in this area. Through our Strategy 2030 program, we are taking a systematic approach to sustainability, and working to enhance energy efficiency across all aspects of our operations, including our dealer network. To support this effort, we have developed the Porsche Dealership Sustainability Initiative program, which focuses on optimizing the environmental characteristics of buildings and dealership operations. Our goal is to demonstrate that efficiency and social responsibility are not mutually exclusive, and we are committed to likening driving with resource-efficient mobility. To assist our dealerships in this effort, we provide a Planning Manual and a software-based tool called the Porsche Center Energy Efficiency Tool. These resources help dealerships to identify areas where they can enhance their sustainability efforts and reduce their environmental footprint. If you have any questions about sustainability and Porsche Responsibility, please don't hesitate to contact us at Porsche Columbus. We are always happy to answer your inquiries and support you in your sustainability journey.
Porsche understands that responsibility extends beyond the factory gates and includes our suppliers as well. As the supply chain becomes increasingly important, we recognize the need to adopt a sensible approach to sustainability and values. To uphold our commitment to sustainability, Porsche works closely with our direct suppliers and places a high value on shared trust. We conduct thorough integrity checks before entering into any business relationship with a new supplier to ensure that they meet our sustainability and ethical standards. In order to maintain this trust, Porsche follows a set of sustainability requirements that include risk analysis, integration in the procurement process, and supplier monitoring and development. These pillars form the foundation for our wide-ranging engagement with suppliers and reflect our ongoing commitment to sustainability and responsible business practices.
For decades, Porsche has maintained a strong reputation in the automotive industry by upholding strict adherence to statutory regulations, values, internal rules, and agreements. To ensure compliance, Porsche has implemented Compliance Directives on all relevant topics and established a Central Compliance Helpdesk that provides information and advice to all the employees. We also hold our contracted business partners to the same high standards, and have a comprehensive organizational structure in place to address compliance issues. Through our program for implementing defined compliance targets, we take a business-model oriented approach to ensuring compliance with applicable laws. This includes implementing prevention and reaction measures, as well as maintaining a dedicated compliance organization. At Porsche, we take our commitment to compliance seriously and strive to maintain the highest standard in all aspects of our business operations.